BoR Daily Digest | H&M Q4 2012 Earnings, Facebook & E-Commerce, Ikea Customers, Vente Privee in The US


Source: Victor J. Blue/Bloomberg

Expansion costs hit H&M earnings –

“Hennes & Mauritz (HMb.ST), the world’s No.2 fashion retailer, posted an unexpected drop in quarterly earnings, hit by competition in tough European markets and the cost of its expansion drive to take on bigger rival Inditex.”

Facebook Is Building A Mobile E-Commerce Platform — And Advertisers Who’ve Seen It Love It –

“Facebook did not get much attention last October when it officially launched “mobile app install adds,” in part because the company unveiled about a dozen new ad products in 2012 and, from the users’ point of view, many of them kinda looked the same. […] But several of Facebook’s big advertising clients who have used the ads in Q4 indicated that the ads can be used to develop e-commerce on Facebook, turning the social network into a mobile shopping and sales device.”

How IKEA Leveraged The Art Of Listening To Global Dominance –

“Mike Ward, president of the US division, believes it’s just the beginning. “We’re still very small,” he says. “We have huge potential to grow our business here.” When the native Canadian and former IKEA Netherlands exec came to the US in 2009, he noticed a troubling trend. In America, IKEA had devoted fans among the college and young professional set, but it struggled to retain them in their later lives. Hoping to broaden its appeal, he turned to a simple but oft-forgotten strategy: actively listening to IKEA customers and acting on it.”

J.C. Penney Gains as New Promotions Show Pricing Flexibility –

“Johnson, Apple Inc. (AAPL)’s former retail chief, has eased up on his everyday low pricing model after the company’s revenue fell at least 20 percent for the past three quarters. J.C. Penney will hold sales on popular items tied to “key events and holidays” such as Valentine’s Day, Easter and Mother’s Day, Kate Coultas, a company spokeswoman, said in an e-mail. There will be fewer than 100 of the events, compared with almost 600 unique promotions in 2011, she said.”

Flash sales pioneer Vente-Privee trims U.S. ambition –

“Launched in 2001, Vente-Privee has grown fast and is now one of Europe’s biggest homegrown online retailers, with a presence in France, Germany, Spain, Italy ,the UK, Austria, Belgium and the Netherlands, and 2012 sales of 1.3 billion euros (1.11 billion pounds), a year-on-year rise of 22 percent. Founder and Chief Executive Jacques-Antoine Granjon told Reuters the U.S. market was challenging, as consumers there are used to deep discounts from a variety of players, ranging from flash-sale websites to factory outlets and discount chains.”



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